Food · Beauty · Lifestyle · Sydney at heart

We find the spots people actually queue for.

Sydney Edited covers new openings, viral eats and hidden gems across Sydney, with edits from Singapore and wherever else we land. If it's on the page, we'd send our friends there.

Work With Us sydneyedited@hotmail.com · DM @sydney_edited
Millionsof views a month
Sold outvideos that empty a kitchen
Food · Beauty · LifestyleSydney at heart

Featured wins

Videos that moved queues

1 / 3
Reel · 1M+ views · open on Instagram

End of King, Newtown

The fish burger video went viral. They sold out and the queue went out the door; other creators turned up to film it after us. Over 1M views across TikTok and Instagram.

Collabs

Work with us

From invited dining and gifted products to paid campaigns and long-term partnerships, across food, beauty and lifestyle. Paid and long-term collabs get priority right now.

sydneyedited@hotmail.com DM @sydney_edited

The Edit

what we're loving right now
Eatnew openings, viral spots and late-night finds Beautynails, salons and self-care days Stylejewellery and little luxuries Beyond SydneySingapore edits and travel finds

Latest from Instagram

@sydney_edited

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A phone on a cafe table showing a camera roll full of food photos, next to a half-finished plate of pasta and a coffee

How this started

It began as a camera roll full of dinners.

Before Sydney Edited existed, my camera roll was already full of every meal I ate. When I was hungry I'd scroll back and drool over old dinners. At some point the obvious question hit: why keep this to myself? So I started posting. The views trickled in, then they didn't trickle anymore.

I love featuring places genuinely worth visiting, and small family-run spots most of all, because you can watch a video translate into a full house. Everyone's palate is different, so I'll always tell you what I honestly thought and let you try it yourself.

The agency · Joy Digital Media · @joydigital_media

Joy Digital Media

Want more than one creator at your venue?

We run social media for businesses and bring in the right creators to cover them. One brief, one team, a table full of phones pointed at your food.

Businesses we've worked with

  • Sew Smart Alterations
  • Daikoku Teppanyaki
  • Sydney Eels BBQ
  • Hanwoo Korean BBQ
  • Sushi Diva
  • Manna Rhodes
  • Uptown Chunk Cookies
  • Crispy Rolls
  • EastWood Table
  • Yours next?
Meet the agency or email joy_digital@outlook.com
Overhead view of a restaurant table where several phones on tripods film ramen, sushi, eel and a burger
One brief · One team · Every angle